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In the Press

Media credibility built across national press, television and editorial features — chronicling the rise of a new African luxury house.

Media Overview

From its debut runway to the development of Minayo Textile, Gee Royale has drawn steady attention from the press — profiled in national business media, featured on television, and reviewed across the fashion circuit. Coverage has followed two threads: the house's design language, and its commitment to original material research.

This page brings that coverage together — written features, broadcast appearances, interviews and publications — as a single record of the brand's growing credibility with industry, media and academic audiences.

4+

Media outlets

National

Television reach

SS23–SS25

Collections covered

In progress

Academic publication

As Featured In

BusinessDayGuardian LifeChannels TVAfrica Magic FamilyFashion Events
Coverage

Featured Articles

Editorial coverage and written features across leading national publications — profiling the house, its founder and its material research.

The new face of African luxury fashion
Article2024
BusinessDay

The new face of African luxury fashion

In a feature on the designers rewriting the rules of luxury from the continent, BusinessDay profiled Gee Royale as a house pairing editorial ambition with genuine material innovation — singling out Minayo Textile as evidence that African luxury can lead on ideas, not just aesthetics.

Coverage
Heritage, reimagined: the Gee Royale philosophy
Article2024
Guardian Life

Heritage, reimagined: the Gee Royale philosophy

A written feature exploring how founder Enikanosaye Gbenga Emmanuel translates African motifs and heritage techniques into a contemporary luxury language — and why he treats every collection as both a runway statement and a research output.

Coverage
Dressing the screen in African luxury
Feature2023
Africa Magic Family

Dressing the screen in African luxury

Gee Royale pieces featured across screen and entertainment programming — bringing the house's tailoring and textile work to a national viewing audience and reinforcing its place in the wider cultural conversation.

Coverage
Runway presence at national fashion showcases
Feature2023
Fashion Events

Runway presence at national fashion showcases

Collections presented and reviewed across leading fashion events, where Gee Royale's silhouettes and Minayo Textile integration drew notice from buyers, stylists and editors alike.

Coverage
Coverage

Television Features

Broadcast appearances and televised conversations that brought Gee Royale to a national audience.

In conversation: craft, culture and Minayo Textile
Television2024
Channels TV

In conversation: craft, culture and Minayo Textile

A televised segment on the brand's material research and design philosophy, in which the founder unpacked the thinking behind Minayo Textile and the case for a research-led African luxury house.

Coverage
Coverage

Interviews

Long-form conversations on craft, culture and the research behind Minayo Textile.

The research bench and the runway
Interview2025
Design Weekly

The research bench and the runway

An extended interview on moving fluidly between design and material science — how the Minayo research programme is documented, tested and refined, and what it means to build a fashion house around an original textile.

Coverage
Building an African luxury house on ideas
Interview2025
The Culture Report

Building an African luxury house on ideas

A candid conversation on ambition, sustainability and the discipline of the hand — and why the founder believes original ideas, rather than imported prestige, are the foundation of credible luxury.

Coverage

A genuinely original voice in African luxury — the integration of Minayo Textile is what sets the house apart.

Industry Press

Where heritage meets serious material research; Gee Royale is redefining what luxury from the continent can be.

BusinessDay feature
Print & Academic

Publications

Print features and the ongoing academic documentation of the Minayo Textile research programme.

Minayo Textile: reinterpreting African motifs through process

A forthcoming paper documenting the Minayo Textile research journey — methodology, material testing and applications.

Academic Publication (in development)

In progress

Emerging African luxury: a design-led case study

Gee Royale cited among a new generation of research-driven African luxury brands.

Industry print feature

2024
Watch

Videos

Broadcast segments, runway films and interview clips. High-resolution copies are available to accredited media on request.

In conversation: craft, culture and Minayo Textile

In conversation: craft, culture and Minayo Textile

Channels TV
The research bench and the runway

The research bench and the runway

Design Weekly
Building an African luxury house on ideas

Building an African luxury house on ideas

The Culture Report
Press Enquiries

Working on a story?

For interviews, high-resolution imagery, founder biography and brand facts, reach the Gee Royale press desk. We respond to accredited media, editors and producers within 48 hours.

The Inner Circle

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